Shopify is proprietary e-commerce platform for online stores and retail point-of-sale systems. The Shopify platform offers online retailers a suite of services, including payments, marketing, shipping and customer engagement tools.
Shopify was founded in 2006 by Tobias Lütke and Scott Lake after attempting to open Snowdevil, an online store for snowboarding equipment. Dissatisfied with the existing e-commerce products on the market, Lütke, a computer programmer by trade, instead built his own. Lütke used the open source web application framework Ruby on Rails to build Snowdevil's online store and launched it after two months of development. The Snowdevil founders launched the platform as Shopify in June 2006. Shopify created an open-source template language called Liquid, which is written in Ruby and used since 2006.
Technology Shopify was initially built on Ruby on Rails in 2004, using a single mySQL instance. In 2014, Shopify introduced sharding to distribute Shopify to multiple databases. Over the years, Shopify has moved to pods, fully isolated instances.
Shopify allows independent developers to develop themes and apps on Shopify.
Esport In February 2021, Shopify announced that the company has formed an esports organization called Shopify Rebellion, and put together a professional StarCraft II team to compete in international tournaments. The team members include former 2016 world champion "ByuN" (Byun Hyun-woo) as well as "Scarlett" (Sasha Hostyn).
In September 2023, Shopify Rebellion announced it had purchased Team SoloMid's spot in the LCS, the main North American League of Legends esports competition.
Last-mile logistics In April 2021, Shopify made its first entry in last-mile logistics by investing in Swyft, a Toronto-based digital logistics startup. As part of a Series A round of funding, a total of $17.5 million was raised for Swyft, co-led by Inovia Capital and Forerunner Ventures with participation from Shopify.
On May 5, 2022, Shopify announced their acquisition of Deliverr, a San Francisco, California-based ecommerce fulfilment startup, for US$2.1 billion in cash and stock.
In May 2023, Shopify wound down its logistics business, selling off its prior related acquisitions Deliverr and 6 River Systems to Flexport and Ocado Group respectively. As part of the Flexport deal, Shopify received a 13% stake in it, besides making Flexport its official logistics partner.
Consumer, LO Engagement Point of Sale & Market Place
Encompass Enhancements Productivity Tools & Integrations
Year Founded 2006 Ottawa, Ontario, Canada