Get started with AIME Brokers are Better + Shape

20% off setup fees & no annual contracts
Easy-to-use CRM with built-in call, text, and email
Get more applications through Shape's digital 1003 POS
Integrate with your Loan Origination System (LOS)

Get Started Today

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Learn about Shape in 3 minutes

Curious about Shape's all-in-one solution and what it can do for you? Our short 3 minute video showcases its top features and tools. Check it out!

Mortgage-specific sales and marketing automation

Mortgage CRM + POS

Shape is proud to be a trusted partner of AIME Brokers are Better to provide independent mortgage brokers with an easy-to-use platform to take every deal from pre-loan to post-close.

Marketing Automation

Automate personalized communications to borrowers and referral partners at all stages of the loan process with Shape's pre-built template library.

LOS Integrations

Connect to your LOS for seamless loan syncing and milestone updates without lifting a finger.

Simplify your lending process with AIME Brokers are Better + Shape

Automated loan update notifications

Effortlessly track your loan progress with automated updates – stay informed and know your loan status in real time.

Hundreds of pre-made mortgage templates

Shape provides expertly crafted email, text, and video templates based on proven results. Utilize Shape’s integrated communication tools, including a dialer, text and MMS messaging, and seamless email, to streamline your communications with clients.Transform your business and increase loan closings with Shape’s automated follow-up sequences. From holiday greetings to new borrower welcome campaigns and loan updates, Shape provides proven follow-up strategies that you can start with just a click of a button.

Pre-built industry-leading drip campaign sequences

Transform your business and increase loan closings with Shape’s automated drip campaign sequences. From holiday greetings to new borrower welcome campaigns and loan updates, Shape provides proven follow-up strategies that you can start with just a click of a button.

Integrated borrower portal

Save 20+ hours monthly and close deals 50% faster with Shape’s secure borrower portal. Our point of sale platform streamlines the collection of 1003 applications and needs list documents in a user-friendly way.

Gain valuable insights with advanced reporting

Shape allows you to track user performance, marketing and campaign insights, create custom reports, and gain valuable analytics insights to make data-driven decisions.

Industry leading mortgage marketing suite

Shape AI makes your work easier

Revolutionize your customer relationships with Shape's built-in artificial intelligence.

Use Shape on the go with our mobile app

Use Shape's mobile app to take your work on the go with you. Download the mobile app in the App Store or Google Play.

A more streamlined & personalized borrower experience

1. Sign Up

Click the "Get Started" button, pick our turn key mortgage template, and sign up. Your login credentials and full access to your Shape system will be unlocked immediately.

2. Seamless Onboarding

We do the heavy lifting! Our support team will set up a comprehensive webinar to fully train your team, import your data, and help configure your system.

3. Start Closing

Unlock the power Shape to automate your sales & marketing. Deploy proven to convert mortgage marketing materials and leverage 500+ powerful features to generate more leads and close more loans!

Trusted and loved by 21,000 users and growing

4.8/5 ―

from 1,014 reviews

What our customers say

"After 25 years I've finally found the CRM that has helped me reduce cost and increase revenue."

Brady Webb, CEO American Mortgage Solutions Inc.

Source: Shape G2 reviews