Accelerate sales with a smart lead management CRM

Flowchart showcasing Shape Software CRM's lead management process, featuring lead capture, CRO-optimized websites and landing pages, duplicate management, lead prioritization, and automated lead distribution.
Flowchart showcasing Shape Software CRM's lead management process, featuring lead capture, CRO-optimized websites and landing pages, duplicate management, lead prioritization, and automated lead distribution.
Image showcasing Shape Software CRM's Lead Management 'All Leads' prioritization view, designed to organize and display leads based on your customized lead management strategy for efficient tracking and follow-up.

Funnel & prioritize leads from every source into one place

Capture and convert leads from any source—API, web forms, lead providers, or bulk imports—into one powerful lead management CRM.

Image showcasing Shape Software's lead funnel, generation, capture, and prioritization capabilities, bringing leads from various sources into a centralized CRM for efficient management.

De-dupe & distribute leads with speed and precision

Leverage our duplicate management, automated round-robin assignment, and QuickFire call distribution for unbeatable speed to contact, plus lead prioritization for a streamlined, repeatable lead management strategy.

Image showcasing Shape Software's lead management capabilities, including duplicate management, automated round-robin assignment, and QuickFire call distribution for fast and precise lead handling.

Qualify and convert faster with AI lead scoring & call analytics

AI-driven lead scoring prioritizes high-converting leads, while real-time AI call insights offer automatic notes, coaching, and scoring to elevate every sales interaction.

Image showcasing Shape Software's AI-driven lead scoring and call analytics, featuring real-time insights, automatic note-taking, coaching, and scoring for prioritizing high-converting leads.

Nurture leads to deals with
seamless built-in communication

With built-in calling, texting, and email, plus automation, pre-built workflows, and templates, our system has everything you need to turn leads into closed deals.

Image depicting Shape Software's integrated tools for lead engagement, including automated communication, pre-built templates, and workflows to enhance lead nurturing.
Image illustrating the connected tools and services within Shape Software CRM, supporting comprehensive lead management and workflow automation.

Seamlessly integrate with your favorite apps

Connect Shape effortlessly with all the apps you use and love, featuring native integrations, a Zapier app, webhooks, trigger events, an open API, and more.

Image showing additional integrations available in Shape Software CRM, enhancing lead management features through seamless connections.
Image illustrating the connected tools and services within Shape Software CRM, supporting comprehensive lead management and workflow automation.
Image of a woman pointing at a call-to-action button encouraging users to sign up and start using the Shape CRM business product.

Get started with Shape today