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Kevin Benner
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Kevin Benner

Chief Revenue Officer, Shape Software

Kevin Benner is the Chief Revenue Officer at Shape Software, where he leads revenue, marketing, and customer growth. He brings over 23 years of experience in mortgage lead generation and sales technology.

  • CRM evaluation & selection
  • Mortgage marketing
  • Sales & CRM strategy
  • AI & automation
  • Lead generation
  • Lead conversion
115 articlesLinkedIn

Articles by Kevin Benner

Shape News & Product

Automated Mortgage Lending Portal

It’s getting harder to meet the expectations of modern borrowers. For starters, today’s mortgage customers want their loans to be processed much faster. For example, according to the Federal Reserve Bank of New York, the average loan processing time has decreased by 10 days since 2010, and keeps getting shorter. At the same time, borrowers […]

Sales & CRM Strategy

Mortgage CRM Compliance: How to Protect Your Business

The mortgage regulatory landscape can feel like a minefield. Is your CRM system a safeguard or a liability? Let’s find out. Compliance in the mortgage industry is notoriously tough The price of non-compliance often amounts to millions of dollars in penalties. With legal risks (not to mention fees) on the rise, it’s no wonder the […]

Sales & CRM Strategy

4 Reasons HVAC Contractors Need a CRM

As an HVAC Contractor, your job is to help make people more comfortable and, ultimately, happier. Besides having an impact on their daily productivity levels, safety, and energy bills, your business can be a powerful source of calm in sometimes frustrating circumstances. Having the right tools for the job comes second nature to you but […]

AI & Automation

Automate Your Solar Business Today

Automation has changed the solar industry for good. But is it for the better? As a solar business owner actively closing jobs in 2020, you know there are some things on the backend you could probably be handling better-but who really has time to plan, execute and update their existing workflows? For better or worse, […]

Sales & CRM Strategy

How Data Reporting Saves You Time & Money

When it comes to businesses both large and small, finding ways to cut costs and save time is crucial. It’s how you set your company apart from others without wasting two of the most valuable assets you have. But when it comes to marketing and drawing in new customers, it seems as though your time […]

Shape News & Product

20 Ways Shape Software Will Grow Your Mortgage Business

Did you know that in 2018, 78% of homes were purchased with a mortgage here in the U.S.? In other words, the mortgage industry is booming. Smart brokers and teams know that to stay competitive you’ve got to keep up with the latest trends and technology. 1 –– Save hours on administrative work every day. […]

Shape News & Product

Daniel Kimm Joins as VP of Sales

A drip campaign is a method used in direct marketing to acquire customers through automation and lead nurture programs. It involves a series of actions that occur over longer periods of time in order to nurture records through the marketing funnel. Daniel is bringing more than 16 years of experience as a sales leader after […]

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