Save videos to email and text campaigns to increase engagement with your drip sequences. Stay in touch with clients and prospects, while adding a more personal touch to your communications. Guide customers through your process personally, even when you can’t be “in person.”

Measure the effectiveness of your team’s video messages with easy-to-use viewer reactions and customizable CTAs. Loom comes stocked with features your audience can use to react to, comment on, or share your video. Add custom CTAs for an easy path to important links and resources.

Record, send, and track videos, allowing you to “meet” with those who matter most to your business at any given time. Show off your brand personality to create more consistency and add back in a human element to digital communications.

Video messaging increases open rates and responses, thus boosting the effectiveness of sales prospecting. Many sales customers use Loom in the prospecting funnel, whether it’s for a quick introduction, to share a product demo GIF, or for a compelling reason to set up a meeting (to go over new features and product integrations, for example).