Customer reviews

Don’t just take our word for it.

Over 2,000 positive reviews from 100,000+ customers who run their business on Shape. Here’s what they say about the platform—and the team behind it.

5.0
★★★★★
2,000+ verified reviews
5★
4★
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Reviews

Over 2,000 positive reviews

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Mary Joy B.May 10, 2023
★★★★★

User-friendly and the best CRM out there!

Shape Software allows you to create custom workflows and automate repetitive tasks, which can save time and increase efficiency. One of the problems that Shape Software is addressing is the challenge that small businesses face in managing their inventory. Without an effective inventory management system, businesses may struggle to keep track of their stock levels, which can result in overstocking or understocking. This can lead to lost sales, increased costs, and decreased profitability.

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Josh C.May 2, 2023
★★★★★

Great CRM – Best Customer Service

The system is great but their support and training is what was the cherry on top for me. Not only did I get to personalize and configure the system on my onboarding call but I've sent many questions to their team and I always get a response the same day. I've used many CRMs in the past and that's always been an achilles heal but not here. I've used MANY industry CRMs in the past and this one is by far the best. I thought I was a little too advanced for them but every question I asked and tried to stump them with their support team knew.

SourceForge
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Aaron P.Feb 15, 2023
★★★★★

Shape has increased our sales over 26% We would be lost without their system

What's most helpful is their team! They have been so beneficial in educating me, and my team on all the nuances shape provides. They are genuinely cutting-edge! I honestly cannot think of any downsides; everything is smoothly integrated Shape stops any of our leads or contacts from falling through the cracks with constant follow-up and automation; every client is consistently being contracted regardless of how busy we get, and best of all, I can continually track our sales teams progress and ratios

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Elisa S.Jul 12, 2022
★★★★★

Best support and service, ever

The software is great, but the support and service from Shape is the best I've ever experienced. We've used several mortgage softwares in the past and some of them are ok but figuring them out can be a pain. Shape's support (Dani and her amazing team 🙂 helps us immediately whenever we have a question or want to learn something. Getting new employees onto the system, setting up their system, or trying to learn about texting thru the system (our latest endeavor).

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Lisa D.Jun 11, 2022
★★★★★

Very User Friendly

Overall, I love the software. Enough to even sign up for my company right away. The campaigns help you to stay in touch with clients past and present and this is key to keeping clients for the long term. This software makes the process look so easy. It’s a great way to stay organized from the application to funding of a loan. I love the easy means of communication to the borrower for items needed and if an item is declined or approved. The way that all the screens are laid out is very easy for all parties to follow along. The software seems to cover everything!

Capterra
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Verified UserFinancial ServicesMay 23, 2022
★★★★★

Extensive CRM/POS software

This software is user-friendly and easy to follow. Shape helps to STAY organized and focused on selling and making money. I love the automated follow up system and the details so we don’t lose out on any possible opportunities. This system guides you to stay in front of potential clients, to which we all know proper communication is KEY to acquiring new clients. Highly recommend Shape for any Mortgage Business that doesn’t use this CRM. I have used other CRMS/POS software Shape is second to none (you will see!!!)

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William B.May 21, 2022
★★★★★

Unbelievably user friendly mortgage CRM/POS with every feature imaginable

Shape is an all in one CRM/POS and marketing tool that is a must for any originator. It has never been easier to manage my pipeline and referrals, and my numbers have never been higher. I highly recommend Shape to any originator, as it has literally revolutionized my career. I was impressed with how easy it is o maintain your pipeline with all of the integrations and automations. I love how everything from lead funnels to file sharing easily accessible. One of my favorite features is the “if/then” functionality you can choose for marketing campaigns.

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Kyle A.May 10, 2022
★★★★★

Extensive CRM/POS Software

This software is user-friendly and easy to follow. Shape helps to STAY organized and focused on selling and making money. I love the automated follow up system and details so we don't lose out on any possible opportunities. This system guides you to stay in front of potential clients, to which we all know proper communication is KEY to acquiring new clients. Highly recommend Shape for any Mortgage Business that doesn't use this CRN. I have used other CRM/POS software, Shape is second to none. (you will see!!!)

Capterra
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Kari F.Jan 25, 2022
★★★★★

Wish I would have found these guys sooner!

Pros: Amazing marketing automation, drip campaigns and database management software! I spent so much time using other platforms that do half of what Shape CRM does. Im very pleased with there support and staff! Cons: Nothing really, all I can say it keep up the great work! Overall: All in all, Shape is a great CRM, Love all the integrations and ease of use! I'm truly amazed by the all marketing automation included in this platform. Also lead prioritization has been a major help and keeping us stay organized. Love this System!

SourceForge
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Wade M.Jan 16, 2022
★★★★★

Simple and Effective

Pros: Shape is where simplicity meets efficiency. Their easy to use interface coupled with data-driven dashboards makes them a critical software for any business. The integrated dialer feature is a seamless and really boosted productivity. Cons: No cons, overall, it's very straight forward software. Overall: Simple to use and easy to reach customer service team. Highly recommend for a small/medium businesses who are looking for a straight forward software with great customer service.

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Customers say

What people mention most

Across 2,000+ reviews, customers consistently highlight Shape’s responsive support, smooth onboarding, and the flexibility to fit their business—plus the results they see once they’re up and running. Summarized from customer reviews

SupportPositive

“Responsive, knowledgeable, and genuinely invested in your success.”

OnboardingPositive

“Guided setup and migration had us live in days, not weeks.”

FlexibilityPositive

“Tailored to our exact workflow—without a developer.”

ResultsPositive

“More organized, faster follow-up, and more deals closed.”

By the numbers

Rated 5 stars by thousands of teams.

2,000+Verified reviews
5.0Average rating
100k+Customers
98%Recommend Shape

Every review reflects a real customer’s experience—from first lead to closed deal. Want the same result?

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