Customer reviews

Don’t just take our word for it.

Over 2,000 positive reviews from 100,000+ customers who run their business on Shape. Here’s what they say about the platform—and the team behind it.

5.0
★★★★★
2,000+ verified reviews
5★
4★
3★
2★
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LeaderG2 Reviews Top Rated ★Google Reviews Top RatedCapterra Top PerformerSourceForge
Reviews

Over 2,000 positive reviews

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M
Mohit V.Jul 15, 2020
★★★★★

Best Marketing automation and CRM

Pros: It gives you CRM, sales and marketing on a single dashboard. Email Marketing is also available for sending newsletters directly to the user. Reporting are excellent and help you take better marketing decisions. Cons: I never encountered any problem with this platform. Overall: Good Marketing automation and CRM gives rise of a business. For this Shape Software is an intuitive platform to shape up business for stress-free relationship management. It also gives email marketing service to send high-quality newsletters.

SourceForge
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Patricia C.Dec 11, 2018
★★★★★

Amazing Software

A customized and centralized tool for organizing our customers and tracking our performance that can be accessed anywhere. Shape Software has been the most valuable tool for our business in tracking prospects and customers, following up, communicating, and nurturing relationships after their project has been wrapped up. We've found that it was an easy to adopt and use because of the intuitive layout and workflows. Shape's customer service and expertise in helping us get our custom software up and running really helped us to tailor the platform to our needs.

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Natasha N.May 3, 2018
★★★★★

We are using Shape CRM for our company and is helps a lot mainly for recuriting services.

For account manager, very easy to track with leads and keep up with sales pipline and report generation. Shape's many features are very user friendly, one I liked/used a lot is the simplified email marketing that connects to outlook or gmail and lead prioritization reports that helps to focus on the possible opportunities to make better decisions, Online intake form builder that really helpful that links to our software and the details are exported to our database.

Capterra
A
Alejandro E.FounderJan 16, 2026
★★★★★

Best AI-CRM I've used

Overall, Shape Software delivers exactly what a modern AI-driven CRM should. It consolidates multiple tools into one organized, highly functional system that runs smoothly and enhances every part of my workflow. I genuinely haven't found any meaningful cons. If anything, I regret not adopting it sooner because it's already made a noticeable difference in my productivity.

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Alex E.FounderJan 16, 2026
★★★★★

A Truly All-In-One AI CRM That Delivers

My experience with Shape has been excellent. The depth of features combined with how smoothly everything works together really sets it apart. Automations, communication, and lead management feel fully integrated rather than patched together. I haven't encountered any real downsides so far, and the platform has already made a noticeable impact on productivity.

Capterra
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A Shape Software UserMortgage BrokerJan 30, 2025
★★★★★

Shape CRM web design with Chloe … Amazing!

Overall, I am happy with Shape CRM. I loved the attention to detail and the patience Chloe spent with me to create the website, and the changes I requested to get it right were fantastic. I know I asked for a lot, but Chloe hung in there until it was complete and I was satisfied. Very happy with the results.

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Mery Cris D.May 10, 2023
★★★★★

The most amazing CRM !!

Shape Software is addressing is the need for businesses to have a streamlined and efficient point of sale system. With Shape's point of sale software, businesses can quickly and easily process transactions, manage customer data, and track sales data in real-time. This can help businesses make more informed decisions about their operations and improve their overall efficiency.

G2
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Victoria Q.Mar 2, 2023
★★★★★

Great for contact management and customer support.

It has lead management, customer support, and our phones, emails and texts are all in one place! The team is always extremely helpful in getting us set up. There is nothing I dislike about Shape Software. It allows us to use one system for basically everything that we need as a team. We use it for sales, project management, as well as customer support.

G2
M
Michael T.Feb 22, 2023
★★★★★

Hands down the best CRM – and I've used many

Great experience. They seem to constantly be developing and building new features which I love. It has EVERYTHING. Built in phone, e-mail, texts there's even a calendar solution that's tied to the rest of the system AND project management (we used to have trello but we got rid of it and only use Shape now). Lead distribution, marketing automation, and contact management way superior to anything I've used before.

Capterra
H
Hector H.Dec 31, 2022
★★★★★

Aggressive, Ready to use, best mortgage crm

Shape know exactly what brokers need and the loan portal integration with my LOS is awesome. One feature like no other is the co-branding. I would love to get more tips and tricks to get to know the program better. There is a feature in a crm called SalesPypePro that helps us find leads and Inwish that feature would be in Shape, plus the the direct mail with closing gifts.

G2

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Customers say

What people mention most

Across 2,000+ reviews, customers consistently highlight Shape’s responsive support, smooth onboarding, and the flexibility to fit their business—plus the results they see once they’re up and running. Summarized from customer reviews

SupportPositive

“Responsive, knowledgeable, and genuinely invested in your success.”

OnboardingPositive

“Guided setup and migration had us live in days, not weeks.”

FlexibilityPositive

“Tailored to our exact workflow—without a developer.”

ResultsPositive

“More organized, faster follow-up, and more deals closed.”

By the numbers

Rated 5 stars by thousands of teams.

2,000+Verified reviews
5.0Average rating
100k+Customers
98%Recommend Shape

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